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Web Designing & Internet Marketing Blog | IBIS
Facebook Adds Embed Post Feature

Facebook Adds Embed Post Feature

Just recently the social media powerhouse, Facebook launched a new feature that offers the ability to embed Facebook posts on websites. Just as the feature is available on Twitter, this new feature will allow users to embed all public statuses, photos, videos, and hashtags; all the while having the capability of directly interacting with the embedded content. Like most options available on social media, users will be able to like and share the post, like or follow the post author, or view the author's Timeline without leaving the page the post is embedded on. Unfortunately this new feature can only be accessed and utilized by publications such as CNN, Mashable, and Bleacher Report. However, Facebook assures its vast population of users their chance to embed posts sometime in the near future. In the mean time, as we play the waiting game, there exists several benefits of using such a tool to further enhance your business’s Internet marketing value. Here are a few ideas and tips of how to utilize embedding a post to help generate and raise your business’s online value. Recaps of all possible Facebook chats: Running a Facebook chat on your Page that was especially worthwhile to your fans then it is most likely that your blog fan-base would also appreciate to share in that same experience as your Facebook fan-base. Therefore, embed the post where you hosted the chat and pull out some of the main questions (and answers) for your blog visitors to read. And by doing so your create an easy way to repurpose content that you know your buyer personas will love, not to mention acknowledging your social media fans and sharing valuable information with them. Newsjack References: If a company within your area of expertise announced its latest news and developments via Facebook then include that piece of information in an embedded post to share with your users and commencing your newsjack. This is a great way of including interactive content not just relating to your business, but other developments within the industry as well. Contest Winners: If you're having users submit original content on Facebook to win a contest, you might want to announce the winners on your website or blog by embedding the posts. Best Practices and Examples: By using this new feature you can do away with unappealing Facebook post screenshots. As of today you have the option of embedding interactive posts in your blogs. And as a result, your audience can be clued in over the success of the post as all the interaction metrics get pulled in. Interactive Press Releases: It is no secret that press releases need that kick of creativity to get the attention of media outlets and journalists. Therefore, why not use embedded Facebook Posts to announce your next product launch in place of a dull, unimaginative press release? Using different styles of press releases will offer a fresh perspective on your business every time.