is one of the latest and most popular social networking
that has been making headlines over the last few months.
Today it's making great strides in the world of social networking
and is serving as fordable competition to big social media networks
, and LinkendIn
What sets Pinterest
apart from its counterparts is its exciting features that have been well accepted among millions of users from around the world.
Users can share and discover new interests on this social networking
site on a visual basis.
This social networking
site puts prominence on posting images and videos to share information.
You can either post images from your computer or images that you find on the internet by using the Pin It
button or Pinterest bookmarklet
can be an effective tool for marketing
your business and reach out to your target audience on a global scale.
offers several benefits as mentioned below:
Today various businesses have a website where they share information about their products and services.
can be of great service to help drive traffic to your business website
and raise sales and profit.
Many social networking
experts believe that this specific platform works best in directing traffic to your website
compared to other social networking
sites such as Facebook
, although this will solely depend on how effectively you are able to use these sites and on individual businesses.
Building Links: Pinteres
t can also help to build links for your website which contributes to traffic generation.
You can use the Pin It
button on all your website
pages as each of the pins include a link back to your site.
These links are no follow links and have no direct impact on the SEO (Search Engine Optimization)
of your site.
However, it is still a valuable marketing strategy as people can reach your website
just by clicking on any one of your pins.
Social Sharing: Pinterest
enabels its users to log in using their other social networking
profiles like that of Facebook
Connectivity is an important ingredient of success with any social media network
has made certain that its users can easily stay connected.
can help in marketing
your business though:
Attractive Visual Content: Pinterest
is a social network
that functions on images.
Therefore you need to post great, appealing visual content on your pinboard
to get the best results for your business.
More and more, companies are realizing that featuring visual content online is a powerful marketing
strategy and Pinterest
is an excellent platform on which to do and excel in this specific marketing field.
: You can create a user-generated pinboard
which encourages other users to post their own pins to your Pinboards
This includes fans and customers in your marketing
campaign which can be highly beneficial for your business.
The more you can include others, the better.
You could even utilize customer testimonials in a creative way by encouraging users to pin images to show how your brand has impacted their lifestyle.
Get Information About Buyers: Pinterest
is a great marketing
tool which can be used to gain insight into the interests and needs of your potential customers.
You can read their pinboards
to know about their interests and needs which can help to grow your business.
Get your account on Pinterest
today and make use of all its features.