عربي
Web Designing & Internet Marketing Blog | IBIS
Popular Use of Hashtags Now Available on Facebook, But Do They Work?

Popular Use of Hashtags Now Available on Facebook, But Do They Work?

In a recent turn of events, Facebook users have seen the emergence of hashtags onto the popular social networking website. This new increase of hashtags on the website may confuse users at first, as the hashtag symbol is usually associated with another social network, the infamous micro-blogging site, Twitter. Yet make no mistake about it, hashtags have indeed made their way onto Facebook, leading numerous users to push Facebook into adopting and implementing the use of hashtags so users can conveniently manage and sort content. Before going any further it would be best to explain what exactly a hashtag is: A hashtag is a relevant and allied word or series of words, denoted by the pound sign (#) that helps sort out posts, making it easier for users to look for relevant and related tweets that have been posted within a week, since Twitter is a real-time platform. For example, if a user clicks on a hashtag called #homesforsale they will be redirected to a page containing all posts or tweets related to homes for sale. In a nutshell, hashtags perform three basic functions: 1-    They help users find their desired topics of interest easily 2-    They identify trending topics 3-    They are clickable thus allowing users to be taken to a page that displays all comments and posts related to that specified topic on Twitter Introducing the option of using hashtags on Facebook would enhance the social network in a number of ways. Almost everyday Twitter users “live tweet” from certain events or venues like a class, seminar, TV show, or any other public event.  This is because Twitter has built a reputation of being a ‘real-time’ user interface; whereas Facebook is more of a place of adding memories and keeping in touch with friends and family. Therefore the use of hashtags will allow users to share moments in real time. A hashtag is an easy way to organize and manage content. Many other social networks such as Google+ are also making use of the hashtag phenomenon, helping to bring people together. This is why Facebook should look into the opportunities hashtags present. Recently Facebook’s News Feed has experienced a variety of changes, most being unfavorable with its users. With a rise in sponsored posts, users are having a difficult time with their News Feed to find trending topics. Therefore, implementing a hashtag system that would help facilitate a trend menu of which users could use if they wanted to filter any content on their News Feed would make serious strides in furthering its social approach. Not only would the Facebook experience be enhanced for its users, but it could open up a new channel of revenue using hashtags; as advertising agencies, TV shows, companies all have at one time or another used hashtags to promote their business. Thus giving equal opportunity to users and businesses to share and exchange information with one another on an interactive level.